Forests are on fire. Species go extinct. Oceans dies. It all happens due to human activity in the age of so-called Anthropocene. Long time ago I have chosen not to fall into the black hole of impass and negativity, and to focus on GOOD AND POSSIBLE, instead. You too? Great! If you’re familiar with the principles of informed hope & effective altruism, come and join the GOOD GIRLS GANG.
No time to read everything? Go directly do the pitch for Good Girls Gang, and find out if you want to be a part of it!
Can you measure your positive impact?
My second name is iteration. Within past 12 months I have experimented with various forms of environmental activism. I helped to organise 1st Plant Powered Perspectives Conference. I have started this blog. I delivered a nation-wide outdoor campaign. I wrote a chapter of the book that promotes sustainability & circularity among young Poles. I organised an event promoting circular design, and advised few Polish companies on their development strategies.
I did all that because I am actively creating the world I want to live in. The one where there is no air pollution. Where species thrive. Where water or land contamination does not exist. Where people share rather than buy. And if they buy, they choose environmentally positive and circular products. I want to see all of that, everywhere!
As a contribution to Areta Szpura’s book How to save the world? ( Jak uratować świat?) I wrote a chapter on the idea of money voting, which I believe is one of the most effective forms of everyday environmental activism. Yeah, I “believe”…
To make it straight: I do not mean to brag. I wan to make a point here. Even though I have dedicated a lot of my time, energy, and received tones of positive feedback, as well as established very promising connections, I am still hungry for more. Why?
No doubt all of the above activities helped to change attitudes & habits of many people and companies. Still, as a data-driven UX researcher I could not estimate the real size of these positive changes. I could not measure my impact. I am hungry for more. I am hungry for more accurate data. So I figured: let’s iterate based on all of that!
How to become a data-fuelled environmental activist in digital age?
During this Summer I was exercising my favourite brain exercise: dot-connecting. OK then: we live in data-driven world. Numbers count the most, when it comes to decision making (happily, more and more often thick data is being appreciated as well!). Next. We live in a world where mobile data usage continues to exceed desktop internet connections. Mobile apps market value grows on steady pace. People spend much of their time browsing the content of mobile apps.
On the other hand, year by year we are measuring another “hottest” month in human history. Latest fires in Amazon forest increased 84% compared to similar period in 2018. Many political leaders still promote the belief that climate change is a hoax, despite countless scientific articles & studies proving it’s a fact. Indeed, things might seem hopeless.
Adding to that, within past 12 months, not only have I experimented with various forms of activism, I was also reading books that were thought by their authors to empower hope and activism, rather than plunge readers into hopelessness and apathy.
“Factfulness” by Hans, Ola and Anna Rosling proved me that statistics and big data shows that humanity is getting better and better: in area of access to education, public health, or decreasing crime rates. Rebecca Solnit gave me informed hope in her “Hope in Dark” book on how social (local) movements have created huge shifts in human history on this planet. Last, but not least, a book by dr. Scilla Elworthy “Pioneering the Possible: Awakened Leadership for a World That Works” equipped me with strong evidences that social day dreamers, game changers and activists, when organised and acting together, can often change the status quo over night (as a consequence of steady, strategic and incremental acts of defiance). Thank you all for being my mentors!
So there it goes: I want to create a good gang. A gang of professional women with design, technological, strategic or creative skills, who dream of changing the world into hospitable, sustainable and circular ecosystem of people, animals, plants and technological achievements. I want to be a part of Good Girls Gang.
Girls are brave. Daring. Creative. Are you one of them?
Ever since I have started to work in User Experience Design, I couldn’t help but notice that this industry is hugely feminized. And it’s packed with women who care. Women, who definitely give a damn about our environment & society. Women, who redefine feminity, and go beyond what pop culture, social norms or religious systems whisper us on what it means to be a woman.
There are plenty of female tech & design experts who are members of environmental political or social movements, who support other young women by mentoring them in countless IT mentoring programs, or share their skills, knowledge and sustainable lifestyles at conferences, or through podcasts and social media channels. Why not bringing them together? Why not connecting our mutual efforts? Why not bringing a huge change together?
Here comes the pitch for my idea, which I have temporarily called GOOD GIRLS GANG. I want to iterate fast based on that. I have tons of enthusiasm, first ideas how it can further develop & few GANG members on board, already. If you feel the vibe, want to join us, and save our Planet together, hit me via email@example.com. Above all, remember: you rock!